This website (the “website” or “site”) is owned and operated by WIILD CHILD LLC (“we”, “us”, or “our”).
We are committed to protecting and respecting the privacy of our customers. This privacy policy addresses the use of information we collect from you or that you provide to us in the course of you using our website or visiting our store. Please read the following carefully to understand how we will use your personal data. In addition, please see below for your legal rights concerning your personal information.
Please read the following carefully to understand how we will use your personal data:
WHAT DATA DO WE COLLECT ABOUT YOU?
When you are using our Website we may collect certain data about you, such as:
BASIC CONTACT INFORMATION
Should you decide to register for an account, sign up for our email newsletter/text blast, or submit return request on our website, then we will collect the following information during the sign up process which will form part of your account:
Your name.
Email address.
Telephone number.
Date of birth.
Address during the sign-up process and retain this information as part of our records.
If you choose to create an account on our website, you will also provide us with a chosen username and a password that you will be able to change freely. Additionally, you may provide us with further information or edit your existing information during the course of using your account through wiildchild.com.
YOUR PAYMENT DETAILS
If you decide to make a purchase on the Website using your credit or debit card, you will need to provide us with your credit or debit card information.
TECHNICAL INFORMATION ABOUT YOUR DEVICE & WEBSITE USAGE
When you use our website we will collect certain technical information including:
Details about your device, this includes your IP address(es), device type(s), operating system(s), platform(s), location data, browser type/version and your time-zone settings.
Information relating to your use of our website, including your telephone number, date of birth, address page response times, the pages of our site that you visit, methods used to browse away from the page, and any download errors.
RECORDS OF HOW YOU USE OUR SERVICES
We will keep a record of the products you have bought from us and any returns that you have made. In addition, we will also keep records concerning your responses to our marketing campaigns (i.e. whether you have read our emails, used discount codes provided or entered any contests/competitions).
RECORDS OF COMMUNICATIONS YOU HAVE WITH US
Any time you contact us, whether by telephone or email, we will keep records of those communications. Please note that we do not recordings/records of our phone calls.
OTHER INFORMATION THAT YOU PROVIDE TO US VOLUNTARILY
This may include data that you provide to us if you enter a competition, giveaway, raffle, or prize draw on our site. This also includes the details or any feedback that you provide to one of our online surveys or focus groups.
WIILD CHILD CLIENT ACCOUNT
Should you choose to create a WIILD CHILD account, you will be asked to provide us with your full name, email address, address, telephone number, date of birth, and any other information. This information will be used to create your profile and to keep records of your purchases. Also, with your consent, we may occasionally send you newsletters & emails regarding special offers, promotions, features, and product updates. Please note, that you may withdraw your consent and opt to stop receiving communications from us at any time you choose.
COOKIE POLICY
We also gather aggregated, non-personally identifiable information from you (such as usage patterns) when you access our website through the use of cookies and web beacons. Essentially, our website uses cookies to distinguish you from other website users. This helps us to provide you with a good experience when you browse our website and also assists us in improving our site.
A cookie is a small text file that is stored on a user's computer for record-keeping purposes. We use cookies to collect anonymous information about how you use this site by setting and accessing cookies on your device. These cookies track information such as how often you visit our site, what pages you view, and where you go after you leave our website. The cookies are not connected to your personal information.
We use the following cookies:
Essential cookies: These are cookies that are required for the operation of our Website. They include, for example, cookies that enable you to log into secure areas of our Website, use a shopping basket or make use of e-billing services.
Analytical/performance cookies: They allow us to recognize and count the number of visitors and to see how visitors move around our Website when they are using it. This helps us to improve the way our Website works, for example, by ensuring that users are finding what they are looking for easily.
Functionality cookies: These are used to recognize you when you return to our Website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
You are able to block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site. Please be aware of this.
Web beacons, or clear gifs, are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of web users. In contrast to cookies, which are stored on a user's computer hard drive, web beacons are embedded invisibly on web pages. Web beacons help us better manage content on our website by informing us what content is effective. We do not tie the information gathered by web beacons to your personal information.
HOW YOUR PERSONAL INFORMATION IS USED & THE LEGAL BASIS FOR PROCESSING FOR USING YOUR PERSONAL INFORMATION
We collect personal information not only to fulfill your order, but also to make our services more rewarding for you to use. Specifically, we use your personal information for a number of reasons, including:
Set up and manage your account with us.
Facilitate your use of our site.
Communicate with you in relation to your use of our website and products you have purchased.
Store and to provide you with customer support.
Internal management, administrative, and organizational reasons.
Share information with our suppliers and other third parties where we are required.
Send offers, promotions, or other marketing which we think you may like.
Perform data analytics and benchmarking.
In order for us to be able to use your data, we must have a legal basis for processing for doing so. Therefore, we will only use your data where it is necessary for:
The performance of an agreement to which you are a party.
Compliance with a legal obligation to which we are subject.
A legitimate business interest that is not overridden by your interests, rights and freedoms. For example: your information may be transferred in connection with the sale, merger or business acquisition of WIILD CHILD.
Where none of the above applies, we will request your consent (which we will ask for before we process the data). The table below provides further details about the purposes for use of your personal information as well as the legal basis for processing for collecting such information from you.
PURPOSE: TO SETUP & MANAGE AN ACCOUNT WITH US
The data is required to set up your account when you register on our website.
Identify you each time you login to the site and to allow us to retain your account profile information.
PURPOSE: TO FACILITATE YOUR USE OF OUR WEBSITE
Enable you to purchase the products on the Website and deliver them to you.
Allow us to retain records of the products you have purchased, along with products you have returned.
METHOD OF COLLECTION
This information will be provided by you directly when you first setup an account with us and then collected by us during the course of you using our services. We may also collect certain information indirectly from your device or web browser, for more information on the cookies we use please see our Cookies Policy.
LEGAL BASIS FOR PROCESSING
Necessary for the performance of the contract between you and us in relation to the sale of our products to you and in all other cases it is necessary to fulfil our legitimate business interests.
PURPOSE: TO COMMUNICATE WITH YOU
Provide you with customer support and answers and/or respond to any queries or feedback that you send to us.
Inform you when an order has been confirmed, dispatched, or returned.
Assist you with any technical problems you have with our site.
Update you with any changes to our terms and conditions or other policies.
PURPOSE: INTERNAL MANAGEMENT, ADMINISTRATIVE, & ORGANIZATIONAL REASONS
Manage the traffic on our site.
Improve the functionality of our site.
Inform decisions as to new products available on our site.
Defend ourselves against any future legal actions.
PURPOSE: TO SEND YOU OFFERS, PROMOTIONS, OR OTHER MARKETING
Send you promotions, offers, and bonuses that you may be interested in via email, post, telephone SMS (which includes WhatsApp messenger), or otherwise in accordance with your specified preferences (if applicable).
Send you similar information through your account which can be accessed through wiildchild.com.
PURPOSE: TO PERFORM DATA ANALYTICS AND BENCHMARKING
Improve your experience with website.
Analyze purchase preferences and trends.
WHO YOUR PERSONAL DATA IS SHARED WITH & THE REASONS FOR SHARING YOUR PERSONAL DATA
We may share your personal data with:
OUR AFFILIATES: We may share your personal data with our affiliates globally in order to provide you with the best access to our events', pop-ups, stores, and services no matter where in the world you find yourself. For example: if you purchased a product at our Toyko event but lived in Denver, and have consented to receiving marketing materials, we would pass your details to our Tokyo Store/affiliates so that you can be invited to special events there.
WEB DEVELOPMENT AGENCIES: This will only happen in the event that you are experiencing technical difficulties and we need additional assistance to fix an isolated incident.
PAYMENT SERVICE PROVIDERS: We use certain third parties such as payment processors (POS [point of sale] system providers for in store, pop-up, and/or event purchases) to administer and process payments to + from you.
WAREHOUSING & FULFILMENT PROVIDERS (WHEN APPLICABLE): We will share your data with our manufacturing, warehousing, and fulfilment providers so that they may dispatch and deliver your purchased products (when applicable).
IT PROVIDERS: We use certain IT providers to support our business, including for services such as customer support. We will share your data with our customer marketing service providers so that they may send you emails + SMS messages about products and offers that may be of interest to you. These emails and messages will all be from us; we will not/do not sell your data to third parties.
TO COMPLY WITH LEGAL OR REGULATORY REQUESTS: If we are under a duty to disclose or share your personal data in order to comply with any legal or regulatory obligation, we may share your personal data with a regulator or law enforcement agency. For example: the LAPD.
If you would like to receive a full list of our suppliers and other third parties who we share your data with then you can get in touch with us.
WHERE YOUR PERSONAL DATA MAY BE SENT
We use a cloud based platform to store your data, which may involve use of geographically distributed data centers. As with any multinational organization, we are often required to transfer data internationally. Accordingly, data about you may be transferred globally. This includes transfers that have been identified in the previous section above: WHO YOUR PERSONAL DATA IS SHARED WITH & THE REASONS FOR SHARING YOUR PERSONAL DATA.
HOW YOUR PERSONAL DATA IS PROTECTED
The security of your personal information is important to us. As such we implement appropriate technical and organizational measures to protect your personal data. When you provide sensitive information, such as a credit card number, we encrypt that information using secure socket layer technology (SSL). We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. We also limit access to your personal data to those employees, agents, or contractors who have a business need to access it. We require our service providers to comply with strict data privacy requirements.
If you have any questions about security on our website, please contact us.
DURATION THAT YOUR PERSONAL DATA WILL BE KEPT
The period for which we may retain data about you will depend on the purposes for which the data was collected, whether you have requested the deletion of the data, and whether any legal obligations require the retention of the data (for example: for regulatory compliance). We will not retain data about you for longer than is necessary to fulfil the purposes for which the data was collected.
YOUR RIGHTS CONCERNING YOUR PERSONAL DATA
As a result of us collecting and processing your personal data, you have the following legal rights:
Access personal data held about you.
Request us to make any changes to your personal data if it is inaccurate or incomplete.
Request your personal data is erased; where we do not have a compelling reason to continue to process such data in certain circumstances.
Receive your personal data provided to us as a data controller in a structured, commonly used and machine-readable format where our processing of the data is carried out by automated means and is based on: (i) your consent; (ii) our necessity for performance of a contract to which you are a party; or (iii) steps taken at your request prior to entering into a contract with us.
Object to, or restrict, our processing of your personal data in certain circumstances.
If we use your personal data for direct marketing, to ask us to stop and we will comply with your request.
If we use your personal data on the basis of having a legitimate interest, to object to our use of it for those purposes, giving an explanation of your particular situation, and we will consider your objection.
Object to, and not be subject to a decision which is based solely on, automated processing (including profiling), which produces legal effects or could significantly affect you.
Lodge a complaint with a data protection supervisory body.
CONTACT US
If you have any questions, or wish to exercise any of your rights, please contact us.
CHANGES TO THIS NOTICE
We may update this notice (and any supplemental privacy notice), from time to time. We will notify you of the changes where required by law to do so.
Last modified on November 25, 2023.